The fundraising environment continues to change. Economic uncertainty, donor fatigue, tax law changes, technology, generational giving patterns, and increased competition all affect how nonprofit organizations connect with supporters. Yet one thing remains constant:...
When times feel uncertain, many nonprofits hesitate to communicate with donors. They worry about saying the wrong thing. They assume donors are overwhelmed. They fear appearing insensitive by asking for support when household budgets may be tight. Those concerns are...
